Using Storytelling to Position Yourself as a Thought Leader with Branding Expert Vivienne Okafor

Published: Nov. 2, 2022, noon

In This Episode\u2026

Are you an entrepreneur who is looking to craft a compelling story? Do you want to learn how to position yourself as a thought leader or become more influential? If so, then this episode of the PR 360 is for you! Today, host Brett Deister speaks with Vivienne Okafor, a content creator and storyteller who teaches entrepreneurs and service-based business owners how to clarify their brand stories and communicate them effectively to build meaningful connections online.

 

Key Takeaways:

\xb7      How the ability to pivot can help businesses adapt and succeed

\xb7      The importance of mapping out a story before writing it

\xb7      The major role patience plays in determining the foundational elements of a cohesive message

 

Episode Timeline

\xb7     01:13 - Are you a coffee or tea drinker?

\xb7     01:31 - Do you like a specific brand of matcha?

\xb7     02:08 - Can you summarize your expertise?

\xb7     03:18 - What is the most important takeaway when crafting your story?

\xb7     05:31 - How should entrepreneurs figure out the why?

\xb7     07:05 - Is it helpful for entrepreneurs to write a press release about themselves?

\xb7     08:22 - Is it easier or harder for entrepreneurs to tell their story?

\xb7     09:52 - Talking about creating an impactful story

\xb7     11:02 - What are the common struggles that entrepreneurs face when building their brand?

\xb7     13:20 - Are we oversimplifying content?

\xb7     15:15 - Is there anything people should know before starting their entrepreneur journey?

\xb7     16:57 - Talking about the entrepreneur journey

\xb7     19:21 - Should entrepreneurs be mindful of social media trends?

\xb7     21:45 - Should entrepreneurs understand the basics of marketing?

\xb7     23:01 - What was one of your favorite projects?

\xb7     26:14 - Fun question: Would you ever write a fictional book?

\xb7     27:38 - Where can people find you online?

\xb7     28:06 - Final thoughts

 

Our Guest Today:


\u25cf      Vivienne Okafor was our guest today.


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