- Other
- SEE MORE
- classical
- general
- talk
- News
- Family
- Bürgerfunk
- pop
- Islam
- soul
- jazz
- Comedy
- humor
- wissenschaft
- opera
- baroque
- gesellschaft
- theater
- Local
- alternative
- electro
- rock
- rap
- lifestyle
- Music
- como
- RNE
- ballads
- greek
- Buddhism
- deportes
- christian
- Technology
- piano
- djs
- Dance
- dutch
- flamenco
- social
- hope
- christian rock
- academia
- afrique
- Business
- musique
- ελληνική-μουσική
- religion
- World radio
- Zarzuela
- travel
- World
- NFL
- media
- Art
- public
- Sports
- Gospel
- st.
- baptist
- Leisure
- Kids & Family
- musical
- club
- Culture
- Health & Fitness
- True Crime
- Fiction
- children
- Society & Culture
- TV & Film
- gold
- kunst
- música
- gay
- Natural
- a
- francais
- bach
- economics
- kultur
- evangelical
- tech
- Opinion
- Government
- gaming
- College
- technik
- History
- Jesus
- Health
- movies
- radio
- services
- Church
- podcast
- Education
- international
- Transportation
- kids
- podcasts
- philadelphia
- Noticias
- love
- sport
- Salud
- film
- and
- 4chan
- Disco
- Stories
- fashion
- Arts
- interviews
- hardstyle
- entertainment
- humour
- medieval
- literature
- alma
- Cultura
- video
- TV
- Science
- en
Personalizing Your Message with David Span
In This Episode\u2026
This week, we talk to David Span, CMO for Alef. We discuss the importance of messaging, relationships and personalization. We also discuss the tech behind Alef and how marketers are selling more of an idea, than a product. Let\u2019s get personal with our messaging!
Time Stamps
\u25cf [01:05] Q1: Coffee or Tea Drinker?
\u25cf [01:43] Q2: What made you work as a PR Practitioner in the tech industry?
\u25cf [04:00] Q3: Can you give us some insights working in the tech industry as a PR Practitioner?
\u25cf [05:44] Q4: You\u2019re always selling the idea to a person?
\u25cf [05:56] Q5: What excites about PR/digital marketing in 2020?
\u25cf [06:50] Q6: Where do you think SEM and ecommerce is going in 2020?
\u25cf [08:00] Q7: More personalized messaging?
\u25cf [08:15] Q8: Can you explain what alefedge is all about?
\u25cf [10:55] Q9: Any new marketing/PR strategies you are trying to reach people?
\u25cf [12:46] Q10: What content have you seen that works best for the audiences you are trying to reach?
\u25cf [13:45] Q11: Does social media fit within your marketing/PR strategy?
\u25cf [15:07] Q12: Are you utilizing videos and live streaming on LinkedIn
\u25cf [15:53] Q13: Are you using or testing any new content?
\u25cf [17:20] Q14: How does your technology protect user data?
\u25cf [19:52] Q15: What advice do you have for people that want to work in the PR tech industry?
\u25cf [20:50] Q16: Final Thoughts
\u25cf Learn more about alefedge.
\u25cf David Span was our guest today.
Thanks so much for tuning in. Join us again next week for another episode!
Download Options
\u25cf Direct Download: Right-click here and click \u201cSave As\u201d for a direct download.
\u25cf Listen and subscribe on Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player for free!
\u25cf If you enjoyed this episode, leave us a review!
Contact Us!
\u25cf If you want to get involved, leave us a comment!
\u25cf Visit us and give us a \u2018like\u2019 on our Facebook page!
\u25cf Follow us on Twitter.
Thanks for listening!
Hosted on Acast. See acast.com/privacy for more information.