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Michelle Glogovac, aka the \u201cPodcast Matchmaker,\u201d is the CEO of The MLG Collective, a full-service podcast pitching agency, where she collaborates with entrepreneurs, authors, and experts to hone their storytelling abilities, grow their businesses, and elevate themselves as thought leaders. She also hosts the award-winning podcast, \u201cMy Simplified Life.\u201d Here, she talks about how people should prepare to appear on podcasts, the art of storytelling, and her new book, \u201cHow to Get on Podcasts,\u201d coming in January 2024.

Key Takeaways:

- How to get more podcast appearances

- How to be a compelling podcast guest

- Building a personal brand via podcasting

Episode Timeline:

2:00 How Michelle changed careers from jet fuel sales to podcasting PR

4:15 Podcasting is all about people.

4:45 A podcast is like a dinner conversation.

5:30 The most important takeaway for "How to Get on Podcasts"

6:30 Why guests should add value to listeners' lives

7:00 What makes someone a good storyteller?

9:00 Why podcast guests should share all they know

10:00 What's "My Simplified Life" all about?

11:30 How are people able to make big changes?

13:00 How Michelle preps people to appear on podcasts

15:45 Tod has a personal brand problem. Can Michelle help?

18:30 Are there too many podcasts?

20:15 How should guests vary their appearances?

21:00 What does the future look like for the Podcast Matchmaker?

This episode\u2019s guest:

\u2022 Michelle Glogovac on LinkedIn

\u2022 Order your copy of "How to Get on Podcasts"

\u2022 Michelle Glogovac's website

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