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In This Episode\u2026

We talk with Michelle Garrett all about Twitter and content. We discuss Twitter Spaces, the downvote feature, Twitter Chat, Web3, and social audio. We discuss how some parts of Web3 could be implemented today and the future of content. Plus, how long-form and short-form could be used to answer questions.

Show Notes

\xb7      [01:08] Are you a coffee or tea drinker?

\xb7      [01:40] Can you summarize your expertise?

\xb7      [02:20] Has the implementation of Twitter Spaces made Twitter Chat less popular?

\xb7      [03:32] How can brands use Twitter Spaces Effectively?

\xb7      [04:54] Should brands use their employee influencers for their Twitter Spaces?

\xb7      [05:50] Are we going to see more social audio content from brands?

\xb7      [06:35] Are there better social media platforms for authors?

\xb7      [07:14] Is there a way to use Clubhouse well?

\xb7      [08:02] How can B2B companies use these features?

\xb7      [09:01] Is written content still important?

\xb7      [10:26] Blog posts and podcasts are evergreen content.

\xb7      [11:19] What are your thoughts on Web3?

\xb7      [12:22] Are there any ways to implement some of Web3?

\xb7      [13:35] Are we going to see a return of physical events?

\xb7      [15:25] Or are we going to see a more hybrid approach?

\xb7      [16:40] Doing live stream events requires a different approach for PR pros?

\xb7      [18:12] Quality of quantity?

\xb7      [18:48] Could PR pros use a mixture of short-form and long-form content to answer questions?

\xb7      [19:57] Ways of using short-form and long-form content.

\xb7      [20:11] Fun question: What is one feature you would like Twitter to implement?

\xb7      [22:14] Thoughts on Twitter downvote.

\xb7      [23:02] Final thoughts

\xb7     Michelle Garrett was our guest today.

Episode Length: 24:13

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