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In This Episode\u2026

We talk about virtual events: how they are so prevalent, why they lack impact, how can we create engagement, and how being too buzzwordy can hinder your PR and marketing initiatives.

Show Notes

\xb7        [00:57 ] Are you a coffee or tea drinker?

\xb7        [01:35] What are some of the biggest hurdles in the B2B tech sector for PR pros?

\xb7        [05:03] Do you think VR should become part of the virtual events? 

\xb7        [06:57] How can PR pros and event planners make virtual events better in 2021?

\xb7        [10:19] What are some ways PR pros could use the content for events?

\xb7        [12:24] Could PR pros use a \u201cchoose your own adventure\u201d with events using MS Teams, Discord, and Slack?

\xb7        [14:31] What do you think needs to change for PR pros when messaging products?

\xb7        [19:02} Are B2B tech companies facing material shortages and how can they message their customers about these shortages?

\xb7        [22:22] How would you help the business when shortages happen?

\xb7        [24:50] What trends are you seeing in the B2B tech sector?

\xb7        [26:35] What advice do you have for those PR pros that want to be C-level executives?

\xb7        [30:00] If you could create a virtual event how would you create it?

\xb7        [32:08] Final Thoughts

\xb7        Carla Fitzgerald was our guest today. Learn more about Carla Fitzgerald.

Thanks so much for tuning in. Join us again next week for another episode!

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