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International Sign Association (ISA) President, Lori Anderson, and \\xa0Ken Van Horn, Vice President,\\xa0Mimaki USA, discuss community building, the role of an industry org to serve it, and how ISA has successfully attracted brands and marketers to their show floor. Recorded live at #SignExpo.
International Sign Association (ISA): http:signs.org / Mimaki USA: http://mimakiusa.com\\xa0/ Lori Anderson:\\xa0https://linkedin.com/in/andersonlorim\\xa0 / Ken Van Horn:\\xa0https://www.linkedin.com/in/kvanhorn
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