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Statistics show there\u2019s no shortage of people pitching their expertise and services, but no one\u2019s really paying attention to them. Dan Sullivan and Gord Vickman explain why so many pitches get ignored and how to actually engage with the people you\u2019re pitching to.\xa0In This Episode:\xa0People can pay attention to only one thing at a time.\xa0Nobody\u2019s looking for answers. They\u2019re looking for questions.\xa0Instead of thinking about a marketplace, you can focus just on relationships.\xa0The pitch can\u2019t be about you. It has to be about the client.\xa0People who work in competitive organizations might keep their future aspirations a secret.\xa0Everyone has developed pitch filters as well as content and entertainment filters.\xa0There's a crisis growing in the technological and marketing worlds where it\u2019s taking more effort and more money to not get a result.\xa0Having questions that get another person to think about their future is 100 times more powerful than any answer you could give them.\xa0\xa0Resources:\xa0Your Life As A Strategy Circle \xa0by Dan Sullivan\xa0Learn more about\xa0Strategic Coach (https://strategiccoach.com/)\xa0Article: The 4 Freedoms That Motivate Successful Entrepreneurs (https://resources.strategiccoach.com/the-multiplier-mindset-blog/the-4-freedoms-that-motivate-successful-entrepreneurs)\xa0Walter Payton (https://en.wikipedia.org/wiki/Walter_Payton) \u2013 Hall of Fame NFL running back and philosopher\xa0Anything And Everything (https://podcasts.apple.com/ca/podcast/anything-and-everything/id1575410330) - Podcast with Dan Sullivan and Jeffrey Madoff