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This episode is also sponsored by Pattern Life. Protect what matters most today. Disability insurance simplified.\xa0
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This episode is also sponsored by Physician Growth Accelerator. Your practice is busy, but not with ideal patients. Build your strategy today.\xa0
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Bradley Block welcomes back Dr. Nneka Unachukwu, famously known as Dr. Una. They dive into her latest book, "The Visibility Formula: Taking Your Business From Best Kept Secret to Household Name." Dr. Una shares insights into why visibility is crucial for business success and offers practical strategies for getting noticed.\xa0
They discuss the challenges and rewards of entrepreneurship, the importance of having a clear message, and the necessity of playing the long game in marketing. Dr. Una also highlights the significance of repurposing content and building a supportive team.
BIO
Dr. Nneka Unachukwu, known as Dr. Una, is a board-certified pediatrician and the founder of EntreMD, a company dedicated to helping physicians build profitable businesses. Through the EntrezMD Business School and her top-rated podcast, Dr. Una empowers doctors to achieve financial freedom and autonomy. Her latest book, \u201cThe Visibility Formula,\u201d offers practical strategies for increasing business visibility. Dr. Una\u2019s company was featured on the Inc 5000 list of fastest-growing privately held companies in America. She resides near Atlanta with her husband and four children.
HIGHLIGHTS
00:01:58 - Introduction of Dr. Una and her mission with EntreMD\xa0
00:03:25 - Dr. Una\u2019s new book, \u201cThe Visibility Formula\u201d\xa0
00:04:45 - Importance of visibility in business success\xa0
00:07:15 - Mindset shifts required for effective marketing\xa0
00:11:00 - Strategies for identifying and reaching the ideal client\xa0
00:14:00 - Importance of a clear call to action\xa0
00:16:50 - Playing the long game in visibility efforts\xa0
00:19:30 - Repurposing content for social media\xa0
00:21:45 - Building a team to support visibility efforts\xa0
00:27:40 - Interview tips and the process of hiring the right team members
Did ya know\u2026
You can also be a guest on our show? Please email me at brad@physiciansguidetodoctoring.com to connect or visit www.physiciansguidetodoctoring.com to learn more about the show!
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