How can you tell if a review is truly genuine? Learn about who is regulating online reviews and influencers, and how these regulations affect what you see online. Lauren Aronson, an expert in the regulation of online reviews and influencers, speaks with John Roberti and Elyse Dorsey about these issues.
We all read \u2013 and often rely on \u2013 online reviews. But how can you tell if a review is truly genuine? Our guest, Lauren Aronson, is an expert in the regulation of online reviews and influencers. Lauren speaks with John Roberti and Elyse Dorsey about who is regulating online reviews and influencers, and how these regulations affect what you see online. Listen to this episode and you may learn more about what a trustworthy review looks like.
Some interesting links:
The FTC Endorsement Guides
FTC\u2019s FAQs on the Endorsement Guides
Hosted by:
John Roberti, Allen & Overy LLP\xa0and Elyse Dorsey, Federal Trade Commission