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b'Picture this:\\xa0you wake up one morning with an amazing\\xa0idea. You do a little research on it and, by the end of the day, feel a growing sense that this idea of yours has\\xa0real selling potential. Maybe you even ask\\xa0your audience directly if they\'d be interested in this idea, and they give\\xa0it a resounding "Yes, please!"\\nAnd then, after all this, you put your great\\xa0idea into action...and it doesn\'t sell. Nothing comes of it.\\nWhen you spend time, effort, and money putting together something for your audience, only to hear crickets when you put it out into the world, it can really crush your confidence, not to mention put a dent in your bottom line.\\nBut what if you could take your idea through a proven process that makes sure it\'s a good fit for you, your business, and for your audience?\\nNow that\'s a\\xa0pretty good idea, right?\\nMy good friend Pat Flynn\\xa0has tested many, many great ideas over the course of his online career. And believe it or not, even Pat has had a few ideas that he thought were great end up dead in the water. That\'s what led to his new book\\xa0Will It Fly?, which shows entrepreneurs\\xa0how to test their\\xa0great ideas for real value.\\nOn today\'s podcast episode, Pat and I\\xa0are going to walk you through some ideas, insights, and tips to help you learn how to test whether your idea\\xa0will work for you and your audience. It\'s a great episode and you\'re going to want to hear the whole thing--trust me!\\nPat is one of the hardest working guys out there. But even more impressive than his work ethic is his transparency. If you\'ve visited his site, you\'ve seen that he publishes his monthly revenue reports so that viewers can see real-life proof of how well his ideas work.\\nSuccess Isn\'t Overnight\\nAs entrepreneurs, we\'re always talking about launching.\\xa0Launching is a big part of what we do,\\xa0but how often do we talk about what happens after you launch? Is your idea\\xa0actually going to take off? Is it going to fly? Is it going to keep going or is it going to crash?\\nWhether you need permission to really get moving on your latest idea, or if you require\\xa0some\\xa0"tough love"\\xa0in order to\\xa0let this one go and keep searching for inspiration, Pat\'s book is going to give you some fundamental tools for entrepreneurial success.\\nEPISODE 95 Click Here to Check Out Pat\'s New Book "Will It Fly?"\\nLEARN MORE\\nThe Three Validation Tests\\nThe History Test\\nThe Shark Bait Test\\nWant to check out Pat\'s book, where he dives deep into the content he shared with us? Click here to find out more about his new book, Will It Fly.\\nEPISODE 95 Check Out Pat\'s New Book "Will It Fly?"\\nLEARN MORE'