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Standing out in the online marketing world by adapting to the trends and innovating your launch process!\n\nMy friend, I totally understand how hard you\u2019re working to stand out in the marketing world \u2013 it has become an incredibly challenging task! I'm lucky enough to have a fabulous marketing team behind me that constantly encourages me to experiment with new strategies and trends when it comes time to launch my programs.\xa0\nNow, I know you're asking yourself, "Amy, what if I don't have an entire marketing team?" Don't worry! Today, I'm lifting the curtain on how my team and I navigate the ever-evolving marketing trends without feeling overwhelmed or distracted. We've found that staying up-to-date with trends is all about finding a balance between being flexible enough to adapt and innovate, yet staying grounded in those core strategies that always work.\xa0\nSo, in this episode, I share the top four strategies my marketing team uses to continue to test and improve our methods in alignment with what's happening in the industry. The best part? These strategies are (as always) tried, proven successful, and completely applicable to small businesses and solopreneurs. Believe me \u2013 this episode is jam packed with value no matter where you are in your journey!\xa0\n\nToday, you\u2019ll hear about\xa0\n\n4:31: Why mastering data driven refinement will increase your creativity\n\n\n10:11: Strategies for gathering data as a small business or solopreneur\xa0\n\n\n11:48: Our secret to success \u201crinse and repeat\u201d method\xa0\n\n\n15:33: How to use a high converting webinar as a sales vehicle\xa0\n\n21:02: Tools to simplify your launch process\n\n\n25:08: Breaking down our 360 marketing mindset\xa0\n\n\n28:53: Tips and tricks for optimizing your off-season\xa0\n\n\n\nListen in, pick a strategy (or all four!), and put it into action TODAY. Your business is just waiting to thrive, and I promise this is your golden ticket to success.\n\nRate, Review, & Follow on Apple Podcasts\xa0\n"I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select \u201cWrite a Review.\u201d Then be sure to let me know what you loved most about the episode!\nAlso, if you haven\u2019t done so already, follow the podcast. I\u2019m adding a bunch of bonus episodes to the feed, and if you\u2019re not following, there\u2019s a good chance you\u2019ll miss out. Follow now!