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Curious about making the switch? Here\u2019s what you need to know about transitioning from a personal brand to a company brand (with Clint Salter)\nHave you ever wondered what it would look like to make the switch from having a personal brand to a company brand?\nI\u2019m right there with you. There are so many great things about being the face of my business, but I\u2019ll be honest -- I don\u2019t really see myself doing TikTok and Instagram reels when I\u2019m 90 years old.\xa0\nIt would be so nice (at some point way down the line) to transition from the personal brand I have today, to one where my name, face, and likeness are not associated with it.\xa0\nBut how do you do that gracefully? And what does that look like in real life? That\u2019s the topic I\u2019m exploring today with my guest Clint Salter.\xa0\nClint is an award-winning entrepreneur and best-selling author who\u2019s on a mission to revolutionize the dance industry. Over the past 21 years, he\u2019s created and sold five companies, from the dance studio he started at age 16 to the largest coaching membership for dance studio owners globally.\nHe\u2019s a brilliant business owner and also has firsthand experience going from a personal brand to a company brand.\xa0\nIn this episode, Clint shares:\xa0\n\nThe 5 specific steps he took to switch from a personal to a company brand\n\nThe biggest challenges he\u2019s faced from the transition, plus lessons he learned\n\nHow he seamlessly integrated coaching into his company brand\n\nThe mindset he embraced that allowed him to build businesses bigger than him\n\nThis was such an insightful conversation, so if you\u2019ve ever considered what it would be like to make the switch in your business like I have, be sure to tune in!\xa0\nRate, Review, & Follow on Apple Podcasts\n"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select \u201cWrite a Review.\u201d Then be sure to let me know what you loved most about the episode!\nAlso, if you haven\u2019t done so already, follow the podcast. I\u2019m adding a bunch of bonus episodes to the feed and, if you\u2019re not following, there\u2019s a good chance you\u2019ll miss out. Follow now!