#550: The Cost of Context Switching & How You Can Minimize It

Published: March 7, 2023, 5:31 p.m.

Toggling between apps negatively impacts your focus \u2013 here\u2019s how to minimize it (and still get stuff done)\nOn any given day, I have a number of apps open on my computer and my phone to help me run my business -- from Asana, to Voxer, to Kajabi where I host my digital courses.\nThank goodness for these platforms, because let\u2019s be real \u2013 even just ten years ago, having an online business was much more difficult because this sort of technology just wasn\u2019t available.\nAnd while these applications allow online businesses to run seamlessly, I recently read a study that reported that the average person spends five work weeks \u2013 or nine percent of their annual time at work \u2013 context switching, a.k.a reorienting themselves after toggling to something new.\nThat\u2019s a lot of wasted time, and beyond that, constantly having to readjust takes a toll on your ability to focus.\xa0\nThis article really got me thinking about some different ways that I could minimize context switching in my workday -- and since I\u2019ve put some of them into practice, I\u2019ve noticed that I\u2019m much better able to stay in the zone.\nIn this episode, I\u2019m sharing the four ways I avoid context switching throughout the day, and how it\u2019s helped me to be more productive.\nSo close out of all those apps on your phone, pop in your earpods, and get ready to focus on this informative episode.\xa0\xa0\nHere\u2019s a glance at this episode...\n\n[03:22] Context switching is going from one application to another. Average users toggle between apps nearly 1,200 times a day.\n\n[04:41] Context switching increases the brain's production of cortisol.\n\n[06:31] I plan out my ideal work week and set themes for each work day.\n\n[07:22] I have guidelines in place for Slack. I don't want my team to have to stop and check the app every time there's a notification.\n\n[08:11] Look at all the tools you use and how you use them to decide if there's any way you could simplify the process.\n\n[08:47] The most important thing you can do is give yourself permission to stay focused and in the zone. Setting timers is a great way to do this.\n\n[10:47] Homework: What do you plan to do in order to reduce context switching? DM @AmyPorterfield with one thing you're going to do in the next 24 hours.\n\nRate, Review, & Follow on Apple Podcasts\n"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select \u201cWrite a Review.\u201d Then be sure to let me know what you loved most about the episode!\nAlso, if you haven\u2019t done so already, follow the podcast. I\u2019m adding a bunch of bonus episodes to the feed and, if you\u2019re not following, there\u2019s a good chance you\u2019ll miss out. Follow now!