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b'How we got scrappy, rallied together, and did something we\\u2019ve never done before in the history of my business If you\\u2019ve ever been through a digital course launch, you know that it\\u2019s usually an \\u2018all hands on deck\\u2019 sort of situation.\\xa0\\n Things are happening fast. You\\u2019re making split-second decisions. And whether you\\u2019ve got a team of two or 20, everybody is in the trenches with you.\\xa0\\n I\\u2019ve been through more course launches than I can count on two hands, and as much prep as my team and I do to make sure everything goes smoothly, there\\u2019s always a few things that don\\u2019t go according to plan.\\xa0\\n But guess what? Those little hiccups -- where you\\u2019re forced to get creative (and a little scrappy) -- are what create the magic.\\n Not only do you learn a ton in the process of troubleshooting, but there\\u2019s a really incredible energy and camaraderie that\\u2019s created amongst the team.\\xa0\\n In this episode, my Director of Customer Experience, Josh, joins me for a behind-the-scenes recap of our September 2022 Digital Course Academy launch -- our largest launch of the year.\\n You\\u2019ll get an honest look at our best moments, our toughest moments, the magical ones, and everything in between.\\n Here\\u2019s a glance at this episode...\\n [03:30] We got a flood of emails during our launch. Josh and his team answered over 7,000 emails in 9 days.\\n [05:32] The customer experience department also fielded over 600 concierge phone calls.\\xa0\\n [09:16] We got scrappy, and everybody jumped in to help. We created a support schedule and had \\u2018power hours.\\u2019\\xa0\\n [12:39] You\\u2019ve got to make answering emails a priority, otherwise you\\u2019re leaving money on the table.\\n [14:02] During a launch, it\\u2019s important to have people around you that will give you pep talks to help change your mindset when things get stressful.\\n [18:57] When you need to close a gap, I recommend that you DSD, or do something different.\\xa0\\n [22:07] It\'s okay to pivot during a launch when you see a need. Trying new things and experimenting is always a great thing.\\n Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select \\u201cWrite a Review.\\u201d Then be sure to let me know what you loved most about the episode!\\n Also, if you haven\\u2019t done so already, follow the podcast. I\\u2019m adding a bunch of bonus episodes to the feed and, if you\\u2019re not following, there\\u2019s a good chance you\\u2019ll miss out. Follow now!'