#312: Launch With A Tiny Audience with Stu McLaren

Published: April 23, 2020, 7:01 a.m.

Enjoy a free gift from me! I\u2019ve created a free 3-month plug-and-play content calendar template so that mapping out your upcoming content can be breezy - and dare I say - fun?!\nYou\u2019ll love this template because it allows you to seamlessly plan out your weekly AND social media content. Click here to snag your free 3-month plug-and-play content calendar template.\xa0\nWhat if I told you that there is a fast-track strategy that you can use to launch a digital course or a membership site. Would you be interested?\nAnd here\u2019s the cherry on top\u2026 you don\u2019t have to have a big audience or list to make this approach successful.\xa0\nI know. Crazy town, right? While it seems too good to be true, my guest today is going to prove that it can be done, and he has the exact steps to do it.\xa0\nMy guest is Stu McLaren, and it\u2019s not his first time on the show. You might remember him from episode #260, where we spoke all about membership sites.\nIn this episode, Stu shares a mind-blowing strategy called the \u201cFounding Members Strategy,\u201d which allows you to successfully launch your product or service with a tiny audience.\xa0\nHe is going to tell you\u2026\n\nExactly how to use this strategy.\n\nHow it will benefit you and your audience.\xa0\n\nFive elements to make this strategy successful.\n\nReal-life stories of how this has successfully played out in the lives of some of his students -- students whose audiences range from tiny to large.\n\nWhether you\u2019re just starting out or you\u2019ve got your business down pat, you\u2019re going to love his step-by-step strategy that you can start using right away.\xa0\nWe also chat about Stu\u2019s phenomenal 3-part video workshop all about turning what you know, love, and do into a profitable membership.\xa0\nYou\u2019re in luck because today Stu releases the first video where he talks about the \u201cold\u201d way of doing business versus the \u201cnew\u201d way of doing business, which means recurring revenue and customers.\xa0\nClick here to grab this eye-opening video and to get signed up for the 3-part video workshop!\nThis episode is brought to you by LinkedIn Marketing. If your goal is to target your customers where they\u2019re engaging every day and when they\u2019re ready to make a buying decision, I want you to consider LinkedIn. When you advertise on LinkedIn, you\u2019re attracting potential customers and fostering relationships that often translate into high-quality leads, website traffic, and higher brand awareness. Go to LinkedIn Marketing to redeem a free $100 LinkedIn ad credit and launch your first campaign\nRate, Review, & Subscribe on Apple Podcasts\n\u201cI love Amy and Online Marketing Made Easy.\u201d