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When just starting out in business (your first year or two) there are a variety of different paths to take, tasks to complete, and shiny objects lurking around every corner. When you\u2019re not sure where to start or what to do next, this lack of focus leads to overwhelm and frustration. That\u2019s why I recorded today\u2019s episode (and created the awesome New Business Focus Worksheet to go with it!).\nI\u2019m breaking down the FIVE key areas to focus on when you\u2019re just getting started, and these are absolutely crucial for a successful online business.\nAre you a seasoned entrepreneur? Don\u2019t click away, because this episode is for you, too. I not only focused on these same areas when I first started my business, but I still do today. I use these five areas almost as a check-up checklist for my business every quarter and during my annual planning.\nHere\u2019s a snapshot of what I\u2019m covering in today\u2019s episode:\nFOCUS AREA #1: The importance of understanding WHY you\u2019re building your business. I talk about Simon Sinek\u2019s Golden Circle and the #1 foundational question you need to ask yourself as you develop and grow your business. .\nI also dive into the importance of understanding WHO you are serving - your Ideal Customer Avatar (ICA).\nWhile this exercise will take time and some real work on your part, you don\u2019t want to skip over this if you\u2019re not really clear.\nIf you\u2019re listening to the episode and are already clear on your ICA, you can just pick back up around the 21 minute mark to move on to Focus Area #2.\nFOCUS AREA #2: Why you need a website with a clear message and how to make that happen. These are some of the examples I discuss in the episode:\nExample from Michael Hyatt\u2019s ABOUT Page.\nFOCUS AREA #3: The importance of choosing ONE platform to focus on in the beginning and creating original, consistent content there on a weekly basis.\nFOCUS AREA #4: Authentic engagement - a HUGE factor in whether your business will succeed or not.\nFOCUS AREA #5: Creating a way to make money in your business while you are figuring things out and building the business of your dreams.\nI also created a great freebie to help you work through these FIVE focus areas. You can grab that right here.\nSubscribe & Review in iTunes\nAre you subscribed to my podcast? If you\u2019re not, I want to encourage you to do that today. I don\u2019t want you to miss an episode. I\u2019m adding a bunch of bonus episodes to the mix and if you\u2019re not subscribed there\u2019s a good chance you\u2019ll miss out on those. Click here to subscribe in iTunes!\nNow if you\u2019re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they\u2019re also fun for me to go in an read. Just click here to review, select \u201cRatings and Reviews\u201d and \u201cWrite a Review\u201d and let me know what your favorite part of the podcast is. Thank you!