#118: A Behind the Scenes Look at Whats Working in Social Media with Dr. Axe

Published: July 14, 2016, 4 p.m.

Social media changes RAPIDLY and today we are exploring what\u2019s working NOW.\nMy guest today is Dr. Axe, a certified doctor of natural medicine, doctor of chiropractic, and clinical nutritionist. However, he\u2019s not here to discuss health. He\u2019s here because his website attracts more than six million views per month and his Facebook page has more than one million followers.\n This doctor knows what\u2019s working in social media\xa0today more than some of the best social media experts out there today -and that\u2019s saying a lot!\nDr. Axe has leveraged what\u2019s trending and his incredibly strategic take on building the backend of his business to grow his company using social media. Everything about this is a home run.\nBeing engaged with your audience is the key to success. Knowing what\u2019s trending in social media, knowing what your audience loves,\xa0knowing the latest information\xa0in your field are all components to growing your business online.\nDr. Axe, however, is actually a minimalist when it comes to his online presence. He doesn\u2019t overwhelm his audience or sweat being everywhere online every day. I find this so refreshing and you will too!\nWhen you\u2019re just starting out, it\u2019s all about quality over quantity and I\u2019m giving you the keys to how to grow an engaged audience while focusing on quality.\n You will learn how Dr. Axe has attracted more than one million Facebook followers, his philosophy on using social media platforms, strategies for niche-interest list-building, how to nurture your current email list, and what to teach in a webinar versus what to sell in your webinar.\nDuring our time together, Dr. Axe answers the following questions:\n\nWhat\u2019s the right length for a Facebook Live piece that will really speak to your audience and draw viewers in?\n\nDo you know the best tips for how to make partnerships work for you?\n\nCan you spot trends and know where to look to find them?\n\nAlso: Do you know the ratio of how much content you should give to how much you should sell? (This is FASCINATING! There\u2019s an important reason why, too.)\n\nThere\u2019s also this little thing called the purple cow. Do you have one?\n\nI give you all of this and more\xa0in this action-packed quick conversation\xa0with the king of online business building.\nI promise you this will not stretch you thin. In fact,\xa0these strategies\xa0will make you more efficient online. Thereby, freeing up more time for you to focus on your content.\nAMEN to that!