Do you drink kombucha?
\n\n\nThe trendy fermented beverage used to just be found in health food stores and in the kitchens of home brewers, but now it's everywhere.
\n\n\nThere are a lot of health claims online about kombucha, but is it just hype?
\n\n\nAndrew Thomas, director of marketing for KeVita, joined me on Olympic & Bundy to talk all about kombucha. As KeVita is now owned by PepsiCo, his job is an interesting one when it comes to how to further market this kind of drink to people -- beyond the super health conscious.
\n\n\nOur conversation covered many subjects, including:
\n\n\n-Andrew\u2019s background and how he began working at KeVita.
\n\n\n-How kombucha is made and the typical ingredients.
\n\n\n-The scary-looking \u201cscoby\u201d \u2013 what is it?
\n\n\n-Kombucha and alcohol: How much is in it?
\n\n\n-What are probiotics and what health benefits do they have?
\n\n\n-Why does gut health matter?
\n\n\n-The many health claims online about kombucha.
\n\n\n-Other probiotic drinks and apple cider vinegar.
\n\n\n-Some history behind kombucha.
\n\n\n-How kombucha companies market the drink to a wider consumer base.
\n\n\nAnd more!
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\n\n\nThank you to Andrew Thomas with KeVita.
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