#55 Dimitra Retsina, (a.i.) ReceiptBank: How to Build Data-Driven Product Roadmaps

Published: Sept. 10, 2020, 7:22 a.m.

COVID-19 has had a major impact on companies around the world, and as a result many of them have been forced into survival mode. This has inevitably impacted how they think about their product roadmaps, and the gut instinct for many has been to save money wherever possible. Dimitra Retsina, CPO (a.i.) at ReceiptBank, however, has found that relying on gut feeling alone — especially during such uncertainty – won’t benefit your company in the long run. Instead, she relies on data to inform her decisions.

Here’s how she approaches working with data to build out sustainable roadmaps during this transition into what she calls ‘phase two of COVID-19’.

Watch the video, and read the three-part blog series here! (https://bit.ly/3k3hUzf)