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OMwT022 - Chciaoby sie wiecej kreatywnych radiowek
W 22. odcinku wyra\u017camy pogl\u0105d, \u017ce z kreacjami spot\xf3w radiowych mog\u0142oby by\u0107 jednak troch\u0119 lepiej. Oczywi\u015bcie bardzo generalizuj\u0105c, bo zdarzaj\u0105 si\u0119 przecie\u017c spoty znakomite. Natomiast w ko\u0144c\xf3wce ponownie wyra\u017camy pogl\u0105d - \u017ce nowe technologie audio rozruszaj\u0105 wkr\xf3tce pod tym wzgl\u0119dem audio tradycyjne i referujemy wyniki badania Adobe na temat relacji s\u0142uchaczy z reklam\u0105 p\u0142yn\u0105c\u0105 ze smart speaker\xf3w.