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\xa0Niche.\xa0 I can hear the collective groan when I say this word.

It brings up worry and fear.\xa0 It seems like the wrong thing to do.\xa0 Yet, the evidence that it creates successful businesses is everywhere.\xa0\xa0

Working with one segment of the population, on one specific issue creates crystal clear messaging and easy sales.

Ok, so you may have decided to get on board with it, but then the "Niche Drama" pops up.\xa0 And getting really clear becomes one of the hardest tasks of your life.

That's because you don't have an easy process to do it.\xa0 In this episode, I take you though the 5 Easy Steps to Refine Your Niche.

Get your paper and pen.\xa0 This is an audio workshop.\xa0 Let's get it done!