How to Effectively Target Your Mobile App Audience with Deniz Gezgin

Published: May 15, 2017, 5:31 a.m.

What are the best strategies to target and segment your mobile app users? In this episode we talk with Topps Interim General Manager Deniz Gezgin about different targeting and segmenting strategies, along with performance marketing and brand marketing strategies. Deniz tops it all off with his prediction for the future of mobile advertising.