Podcasts Other Mastering Innovation Costovation: When Less is More in Innovation

Costovation: When Less is More in Innovation

Published: Aug. 16, 2018, 9:05 p.m.

Stephen Wunker, author of the new book “Costovation,” explains how some companies have found innovation success by simplifying their offerings and bringing costs down for everyone. Read more: https://mackinstitute.wharton.upenn.edu/2018/costovation-steve-wunker/

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