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Should a salesperson keep their database - How do you build a team in real estate?\xa0 \xa0 In this week\u2019s podcast, and I began talking about building a team in however, during the podcast, Bjorn and I got into a fiery discussion about who should own a real estate database.\xa0\xa0 Let us know what you think!\xa0\xa0\xa0 Who should own a database? The Salesperson or the Principal? We will be debating this fully in another episode.\xa0 I would love to hear your thoughts.\xa0 As a former principal of a bricks and mortar office, I strongly believe the principal owns the database unless a prior arragement has been made.\xa0\xa0 Of course, if the salesperson is commission only, then I would be happy for them to keep their own database.\xa0 If they are on a salary or they are paid by the office, I believe the data should stay with the office.\xa0\xa0 For those salespeople that work at an office and when they leave their employment they take a copy the entire office database without permission, that could be seen as stealing.\xa0\xa0 The principal has invested copious amounts of money to advertise, market, and to promote the office to collect names and details of potential clients.\xa0 There are a few well-known cases to do with restriction of trade and theft of databases in real estate. Here are some learnings from agents that ended up in hot water -\xa0 Now, let\u2019s talk about building a team.\xa0 Bjorn has a localised team in Adelaide, South Australia. They are now thirteen agents strong and growing. Proof Of Concept With team eXp South Australia, we definitely have proof of concept.\xa0 What Bjorn and his team have done and are doing, you can do too! It just takes work, passion and belief. Now we are going to break down exactly what they did.\xa0\xa0 \xa0 Bjorn started eXp in South Australia with and They started with a small team building recognition and building their own personal brands.\xa0\xa0 They built their brand, their name and promoted the amazing benefits of the eXp model.\xa0\xa0 Other agents in the area were watching what they did.\xa0\xa0 Other agents could see that they were successful.\xa0 \xa0 Start where you live\xa0\xa0 I believe if you are an agent that\u2019s listing and selling, you should start to build your team where you live.\xa0 You are more likely to know agents and they will know you or know of you.\xa0\xa0 I encouraged Bjorn to focus locally because they already had power as a team.\xa0 The power of local.\xa0\xa0 Many years ago I met - Founder of - I asked him how he started his business.\xa0 He got the model right where he lived in Canada and then he expanded globally. That made sense to me. \xa0 Six Steps To Building Your Team Step One\xa0\xa0 Understand The Model Know the eXp model so well that you can explain it to others \u2013 If you believe in it, be passionate.\xa0 Know the numbers.\xa0\xa0 Step Two\xa0 Align with an agent that you respect. Step Three\xa0 The team - Decide who you would love to work with.\xa0 If you don\u2019t know any agents, start to friend agents you respect and like -\xa0 Aim to build relationships. Work on your sales business. Build your sign presence. Build your market share. Work hard to promote yourself in your area. Collaborate with your team.\xa0 Work hard to promote the benefits of our amazing model online. Step Four\xa0\xa0 Show that you are confident in the brand and that you are united. Show that you are all committed and have belief in the model. Step Five\xa0 Culture. Demonstrate your culture - show how you help each other.\xa0 Other agents will see where they are missing out. \xa0Step Six \u2013 Create alliances with suppliers.\xa0 Gain leverage in your numbers of agents. Help your team have the business foundations when they start. Let people know that you have suppliers, templates and systems. Benefits of a localised team\xa0 -\xa0 Market share\xa0 Brand awareness\xa0 Team atmosphere Team support and sharing of information Support vendors and buyers All agents work for themselves and they have control over their business\xa0 Why Sponsor A Team - When you sponsor an agent, you experience the satisfaction of seeing your team members succeed.\xa0\xa0 eXp pays you to support your team members. You are paid monthly based on the performance of your team.\xa0\xa0 Because let\u2019s face it, real estate agents move around more than any other profession, our members have a huge support network cheering them on.\xa0 \xa0 It\u2019s exciting!\xa0 If you want to know more about exp please reach out to Bjorn or myself. Phone Lisa\xa0 Phone Bjorn