Building better product roadmaps | Janna Bastow (Mind the Product, ProdPad)

Published: Oct. 16, 2022, 11:01 a.m.

Janna Bastow is a former product manager, and currently the CEO and co-founder of ProdPad. She also co-founded Mind the Product, a community for PMs, which has grown to 300,000 members across the world. In today\u2019s podcast, Janna discusses the limitations of timeline-based Gantt charts and her \u201cNow/Next/Later\u201d framework. She also shares stories about hosting conferences and gives some great tips on how to improve your presentation skills and cope with performance anxiety.

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Find the full transcript here: https://www.lennyspodcast.com/building-better-product-roadmaps-janna-bastow-mind-the-product-prodpad/#transcript

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Where to find Janna Bastow:

\u2022 Twitter: https://twitter.com/simplybastow

\u2022 LinkedIn: https://www.linkedin.com/in/jannabastow

\u2022 The ProdPad newsletter: https://www.prodpad.com/newsletter/

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Where to find Lenny:

\u2022 Newsletter: https://www.lennysnewsletter.com

\u2022 Twitter: https://twitter.com/lennysan

\u2022 LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

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Thank you to our wonderful sponsors for making this episode possible:

\u2022 Formsort: https://formsort.com/lenny

\u2022 Coda: http://coda.io/lenny

\u2022 Amplitude: https://amplitude.com/

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Referenced:

\u2022 Mind the Product:\xa0https://www.mindtheproduct.com/

\u2022 The Trouble with Traditional Roadmaps: https://www.prodpad.com/resources/guides/ditch-the-timeline-roadmap/the-trouble-with-traditional-timeline-roadmaps/

\u2022 ProdPad\u2019s Sandbox: https://www.prodpad.com/sandbox/

\u2022 Geoffrey Moore\u2019s product vision template: https://www.prodpad.com/blog/product-vision-template/

\u2022 The Art of Profitability: https://www.amazon.com/Art-Profitability-Adrian-Slywotzky/dp/0446692271

\u2022 The Sandman on Netflix: https://www.netflix.com/title/81150303

\u2022 Startups for the Rest of Us podcast: https://www.startupsfortherestofus.com/

\u2022 Christina Wodtke on Twitter: https://twitter.com/cwodtke

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In this episode, we cover:

(01:10) Janna\u2019s background

(05:28) How the community evolved at Mind the Product

(08:22) The tricky logistics of putting together a conference

(10:48) Are conferences profitable?

(13:00) How Janna developed her storytelling and presentation skills

(16:44) How to fight performance anxiety

(19:25) Mistakes are humanizing\u2014how to power through and deliver your presentation

(22:11) The limitations of traditional timeline roadmaps

(25:00) Janna\u2019s Now/Next/Later framework

(28:08) How to work without the structure of dated timelines, and why soft launches are important

(32:57) What great product teams are doing well

(35:05) The importance of retrospectives

(36:45) How to shift the culture at larger companies

(39:43) How ProdPad creates better product management practices

(42:04) How to learn the Now/Next/Later framework

(46:59) Geoffrey Moore\u2019s product vision template

(48:36) Lessons for PMs interested in becoming founders

(50:48) Lightning round

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Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.



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