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With increasingly engaging services such as YouTube, Netflix, Prime Video and Disney+, more people have been watching video content than ever before.

Then there are Facebook videos, LinkedIn, TikTok, IGTV.

How do you create video that is so compelling and interesting to attract viewers? How do you tweak your video content to make them better?

Video Producer Kelly-Lee Dodge from Shinydocs shares tips and offers guidance on how to make your videos more engaging.

00:00 \u2013 01:16
Barb\u2019s introduction

01:17 \u2013 01:45
Meet Kelly-Lee

01:46 \u2013 07:52
How did Kelly-Lee get started in video?

07:53 \u2013 11:39
What makes videos engaging?

11:40 \u2013 15:51
Video dynamics and analytics, including the retention rate.

15:52 \u2013 19:36
Optimizing metadata to make YouTube videos more searchable.

19:37 \u2013 20:56
What is the \u201cworst\u201d video Kelly-Lee has ever seen?

20:57 \u2013 24:23
The most important thing Kelly-Lee has ever learned.

24:24 \u2013 27:07
\u201cA picture is worth a thousand words. A video\u2026\u201d

27:08 \u2013 28:59
Barb\u2019s extro