Differentiating Brand Marketing and General Marketing with Kelley Tessier

Published: Sept. 23, 2020, noon

Journey Map welcomes Kelley Tessier, Director of Brand Marketing at Canadian Olympic Committee, to the show today. Kelley dives into the \u201ccobwebs of her brain\u201d to touch on her formative experiences in university, shares her thoughts on living and working abroad, and how her path eventually led to her current role.