Mastering the Art of Sales #132

Published: Dec. 11, 2018, 8:01 a.m.

\u201cSelling is an art. When done right it\u2019s a craft; when mastered it\u2019s a beautiful experience.\u201d \u2014 Brian Buffini

Many people have a negative connotation of sales, usually because of unskilled, unprofessional, and even unkind transactional experiences. In this episode, Brian describes what good selling is, what it\u2019s not, and how you can excel at it. You\u2019ll learn why sales is a noble profession, why it should be treated as a contact sport, and how you can transform your sales career with just three core principles. By the end of the episode, you will understand why \u2013 once it is developed, grown, and mastered \u2013 the skill of sales is a game changer in every aspect of business and life.

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Inspirational quotes from today\u2019s interview:

\u201cSales is the act of selling something.\u201d \u2014 Merriam-Webster

\u201cMost people in sales are in a reaction \u2013 they want people to buy from them, they don\u2019t want to sell anything.\u201d \u2014 Brian Buffini

\u201cA bad salesperson gets you to make a decision you don\u2019t want to make when you don\u2019t want to make it.\u201d \u2014 Brian Buffini

\u201cA good salesperson helps you to make a decision you need to make when you need to make it.\u201d \u2014 Brian Buffini

\u201cThe free market does not exist without the exchange of goods and services. The only way the exchange of goods and services happens is with sales.\u201d \u2014 Brian Buffini

\u201cNever be ashamed to be called a salesperson.\u201d \u2014 Brian Buffini

\u201cA salesperson is someone who enthusiastically promotes what they have.\u201d \u2014 Brian Buffini

\u201cTo me, job titles don\u2019t matter, everyone is in sales.\u201d \u2014 Harvey Mackay

\u201cI have never worked a day in my life without selling. If I believe in something I sell it, and I sell it hard.\u201d \u2014 Est\xe9e Lauder

\u201cBelieve in yourself and promote it.\u201d \u2014 Brian Buffini

\u201cIf the business you\u2019re in requires you to deal with people you are in sales.\u201d \u2014 Zig Ziglar

\u201cSelling is never about convincing. It is always about helping.\u201d \u2014 Mark Cuban

\u201cMy enthusiasm and motivation come in the form of serving.\u201d \u2014 Brian Buffini

\u201cPeople love to buy \u2013 give them the opportunity.\u201d \u2014 Brian Buffini

\u201cThe quality of business communications has become poorer in recent years as people avoid phone calls and face-to-face meetings, I can only assume, in some misguided quest for efficiency.\u201d \u2014 Richard Branson

\u201cFace to face, voice to voice. That\u2019s where the magic is.\u201d \u2014 Brian Buffini

\u201cPrinciples don\u2019t change, tactics do.\u201d \u2014 Brian Buffini

\u201cWhoever is careless with the truth in small matters cannot be trusted with important matters.\u201d \u2014 Albert Einstein

\u201cDo what you do so well that people will want to see it again and bring their friends.\u201d \u2014 Walt Disney

\u201cGrow where you\u2019re planted.\u201d \u2014 Brian Buffini

\u201cThis is an action movie, and you have to be an action star.\u201d \u2014 Brian Buffini

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Mentioned in this episode:

The Brian Buffini Show \u2013\xa0Episode #094: The Ancient Scrolls of Success

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