As most of us know, gone are the days when program distribution beyond broadcast simply meant designing a snazzy VHS cover and making the dubs. When it comes to DVD's, consumers expect compelling and interesting "extras." This may be as simple as using program footage once destined for the cutting room floor or as complex as sophisticated interactive material using program footage, specially produced scenes, animation and graphics. David Anthony provides a peek behind the DVD production process of today and tomorrow with the object of making DVD design and production more of a seamless part of the program production process.