Podcasts Other Inside Outside Innovation Ep. 196 - Harvard's Stefan Thomke, Author of Experimentation Works: The Surprising Power of Business Experiments

Ep. 196 - Harvard's Stefan Thomke, Author of Experimentation Works: The Surprising Power of Business Experiments

Published: April 21, 2020, noon

Stefan Thomke is a Harvard professor and author of the new book Experimentation Works: The Surprising Power of Business Experiments. Brian Ardinger, Inside Outside Innovation Founder talks with Stefan about why experimentation matters, how to overcome the fear of failure, and about some of the latest trends that are driving companies to include a rigorous experimentation process into their business. For more information, check out insideoutside.io