Todd Watson and I reflect on the Tim O'Reilly session from the opening half day at SXSWi 2011 in Austin, Texas. Then IBM Business Transformation Consultant and author, Rawn Shah, joins us for a recap of Thursday's Social Business Summit put on by the DachisGroup. We'll have more from SXSWi over the next few days, so keep an eye on this blog. This morning, we're doing a 10am US Central time (-6 UTC/GMT) video interview with Sandy Carter and Kathy Mandelstein of IBM Lotus, live from the Social Media Club site at SXSWi.