BROADCASTS.com

This episode so perfectly embodies the personality of guest Oscar La Madrid. He’s a dad, husband, Marine veteran, and founder of Angels Alive, a nonprofit near Atlanta, GA that feeds, rehabilitates, and now aims to house veterans who are struggling to integrate into society.

We start out with Oscar talking about his own intensity, which leads us into his family’s immigration story - he came to America from Lima, Peru when he was 12. He details the poverty he worked his way up from and how that has fueled his desire for success in life. In seeing his own success and relying on his intensity, he’s found away to help facilitate success for others and explains why this is so important for veterans in crisis. This leads us into talking about his non-profit, Angels Alive - how it got started, how he channels himself into it, and how it’s evolved since inception.

Angels Alive partners with businesses to achieve the rehabilitation needs their veterans have, such as hot meals, clothing for job interviews, therapeutic activities such as farming and scuba diving, and they even partner with local law enforcement to diffuse situations where combat veterans need to be understood so a situation can deescalate.

In fact, I met Oscar because he was looking for a partner to tell the story of a veteran who rode in the Hoka Hey Motorcycle challenge in August of 2020 to raise money for Angels Alive. If you follow Human Amplified on Facebook and Instagram, you probably saw some of that inspirational story about rider 954, who comes up in our conversation.

The evolution of Angels Alive is really a manifestation of Oscar’s presence and intention coupled with his life experience because through all the services Angels Alive offers to give veterans a sense of purpose - contribution, community, and connection - Oscar has married his family values, including his love for cooking with his grandmother in Peru, to his own understanding of reintegrating into society after coming home from the Marines in 1992.