297: Tough times, AI tools, HubSpot List tips, Sending emails to more contacts

Published: March 30, 2023, 11 p.m.

This edition we dive into:\n\n\u2022 \u2018Everything\u2019 fatigue\n\u2022 Tough economic times and the need to send more, relevant, email \n\u2022 AI tools take off - how should you respond\n\u2022 Creating random samples of contacts from lists (Segmentation)\n\u2022 Results from using Multivariate CTAs on our website (Attribution)\n\u2022 Building a View for sales reps of clients who have been sent an email from another system (Activity)\n\u2022 Last Activity date versus Last Modified date (Properties)\n\u2022 Sending an already sent email to more contacts (Activity)\n\n\nFull show notes available at: https://www.hubshots.com/episodes/episode-297\n\nRecorded: Monday 27 March 2023 | Published: Friday 31 March 2023