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Welcome to HubShots Episode 232: Strategy = Research + Insights\n\nThis edition we dive into:\n\n\u2022 Simple differentiation\n\u2022 Video embedding in HubSpot drag and drop editor\n\u2022 Running HubSpot Sequences on non-marketing contacts\n\u2022 Thinking about what \u2018strategy\u2019 really is (hint: the show title gives the answer)\n\u2022 Improving site performance using Google\u2019s web.dev tool\n\u2022 Bonus links on technical SEO\n\nFull show notes available here: https://www.hubshots.com/episodes/episode-232\n\nDid a colleague forward this episode to you? Sign up here to get yours every Friday.\n\nPlease forward this on to your work colleagues.\n\nRecorded: Monday 25 January 2021 | Published: Friday 29 January 2021