Podcasts Other How They Made their Millions 033: Whistle: How a seemingly gimmick business - Fitbit for dogs got started and sold for $100+ million

033: Whistle: How a seemingly gimmick business - Fitbit for dogs got started and sold for $100+ million

Published: March 30, 2017, 10:05 a.m.

If you look at it , Fitbit for dogs seems like a gimmick business. Who would think that this will become successful. Yet Ben Jacobs proved that this is a worthwhile business and started it and finally sold it for $100+ million.

Let us see how he did it.