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Creativity and Play with Barry Kudrowitz
Bringing up his new book Sparking Creativity: How Play and Humor Fuel Innovation and Design, Associate Professor and Director of Product Design at the University of Minnesota Twin Cities and toy creator Barry Kudrowitz shares how the natural inclination of children to modify and hybridize toys like Barbies and action figures reveals the importance of creative freedom, challenging the restrictive norms imposed by both society and the toy industry.