Building an Authentic Chai Company: Ayan Sanyal, Co-Founder of Kolkata Chai Co

Published: June 13, 2022, 12:53 p.m.

Ayan Sanyal is the Co-Founder of Kolkata Chai Co, a chai company with a caf\xe9 in the east village of New York City and with an online marketplace on their website. Online, you can buy DIY chai kits, gift boxes while in-person you can enjoy some hot or cold tea and food.

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In this interview, we talk about:

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- Ayan\u2019s relationship with culture as an Indian American growing up in the United States

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- Ayan\u2019s journey with entrepreneurship - working in the corporate world for 3 years before founding a digital marketing agency, Green Room Creative, with his brother Ani

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- How he came up with the idea of creating an authentic chai company

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- His advice on certain aspects of entrepreneurship - imposter syndrome, purpose, navigating stress

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Ayan's Socials:

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Kolkata Chai Co Website: https://kolkatachai.co/

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Ayan\u2019s Instagram: https://www.instagram.com/ayanisdreaming/

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Kolkata Chai Co\u2019s Instagram: https://www.instagram.com/kolkatachaico/

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Grateful Living Info:

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YouTube: https://www.youtube.com/channel/UC9Bo0LHtRJJNJBUYIceg27w

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Spotify: https://open.spotify.com/show/3Hn4ttttmbWfVqAhWh4Jhi

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Apple: https://podcasts.apple.com/us/podcast/id1503185956

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My Instagram: https://www.instagram.com/aroy81547/?hl=en

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Patreon: https://www.patreon.com/gratefulliving4

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Medium: https://gratefulliving4.medium.com/

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Time Stamps:

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0:00 Intro

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0:40 Ayan\u2019s childhood

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2:32 Have you always had the relationship of championing your culture?

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5:44 How have you viewed entrepreneurship? Did you always want to be an entrepreneur?

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7:59 What advice do you have to someone working full-time who may want to go into entrepreneurship?

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13:13 Any advice on working with family in business?

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16:35 Any advice on running a digital marketing agency?

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19:38 How did you come about with creating an authentic chai company?

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22:56 Did you have any hesitation in starting Kolkata Chai Company?

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25:27 Any advice on imposter syndrome?

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29:41 How was the process of opening up the cafe?

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32:07 Are you able to reflect on how neat it is for young brown people to have access to authentic chai cafe?

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34:25 How was navigating the pandemic? How do you perform well with so much stress?

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37:25 You guys fundraised $1 M. What\u2019s the expansion plan?

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39:52 Any other life advice you want to provide?