BROADCASTS.com

Published: Oct. 4, 2021, 12:10 p.m.

Rupen is the Global Chief Marketing Officer at Dole Sunshine Company since October of 2019. Dole is a world leader in growing, sourcing, distributing, and marketing a wide variety of fruit and healthy snacks.

\n

Through his entire career, Rupen has \u2018built brands that his conscience can live with\u2019. Prior to Dole, Rupen was the Vice Chairman for Asia-Pacific, Middle East & Africa for Edelman.

\n

In this interview, Rupen talks about:

\n

- His life and business journey to becoming Global CMO at Dole

\n

- The impact of his father\u2019s support on his life

\n

- What management lessons he learned from being a Regional President at MullenLowe Group and a Vice Chairman for multiple regions at Edelman.

\n

- His thoughts on the current state of marketing

\n

- Becoming a husband and a father, and how he balances his personal and work life

\n

Dole's Website: https://dolesunshine.com/

\n

Rupen's Twitter: https://twitter.com/rupendesai?lang=en

\n

Grateful Living Info:

\n

My Instagram: https://www.instagram.com/aroy81547/?...

\n

To Listen on Spotify: https://open.spotify.com/show/3Hn4ttt...

\n

To Listen on Apple Podcast: https://podcasts.apple.com/us/podcast...

\n

YouTube Channel: https://www.youtube.com/channel/UC9Bo...

\n

Patreon: https://www.patreon.com/gratefulliving4

\n

Approximate Time Stamps:

\n

0:00 Intro

\n

0:45 Rupen\u2019s childhood and background

\n

10:04 How did Rupen\u2019s dad have the attitude to let his son go for his dreams and not force Rupen to join the family business?

\n

16:06 Did you work in your family\u2019s business?

\n

18:36 How did you not feel self conscious about \u201cbeing behind\u201d? (i.e. going from your bachelors to MBA and seeing your friends having jobs)

\n

24:38 what value did you get out of the MBA?

\n

29:52 becoming a regional president

\n

37:11 living in different countries

\n

42:41 meeting his wife Nicole

\n

44:46 balancing professional

\n

50:48 advice on marriage and being a father

\n

53:21 move to edelman

\n

57:31 being an accidental marketer, building trust with employees

\n

1:02:48 building trust with employees

\n

1:05:52 setting objectives

\n

1:10:22 Current Marketing Campaigns at Dole