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Birthjays with Michael Scherr - Founder and CEO - Aria Brands, makers of Birthjays today on Grassroots Marketing only on Cannabis Radio. Our next guest is an entertainer-turned-entrepreneur with 12 years of experience in the cannabis industry, where he has established expertise in branding, packaging, cannabis, gifting, and product development. Last year, he came on the program and introduced us to the DabVent Calendar during our time on quarantine. Birthjay, the world\u2019s first joint birthday candle, and one-of-a-kind, smoke-able cake topper. This festive pre-rolled cone topped with a candlewick comes with a cake stake for easily placing on any cupcake or dessert. Talk to me about how the Birthjay gets properly used. Birthjays is collaborating with Tommy Chong to blow this year\u2019s celebrations \u2018Up in Smoke\u2019 with special giveaways and promotions throughout the month of April.