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All links and images for this episode can be found on CISO Series (https://cisoseries.com/defense-in-depth-privacy-is-an-uphill-battle/)

Privacy is an uphill battle. The problem is those gathering the data aren't the ones tasked with protecting the privacy of those users for whom that data represents.

Check out\xa0this post\xa0for the basis for our conversation on this week\u2019s episode which features me,\xa0David Spark\xa0(@dspark), producer of CISO Series, co-host\xa0Allan Alford\xa0(@allanalfordintx), and our guest is Dave Bittner (@bittner), host, The CyberWire Podcast.

Thank to our episode sponsor, TrustMAPP.

TrustMAPP delivers continuous, automated Security Performance Management, a real-time view of your cybersecurity maturity. TrustMAPP tells you where you are, where you\u2019re going, and what it will take to get there. TrustMAPP lets you manage security as a business, quantifying and prioritizing remediation actions and costs.

• Marketers, the ones often collecting the data, have no incentive to not gather more. The only thing holding them back, barely, are newly growing privacy regulations.
• Security professionals are tasked with protecting privacy but they're not usually on the front lines of data collection and are often brought in after the data has been collected.
• The public has become numb to the abuse of their privacy. A little is being chipped away at the time that they either don't know they're being abused or it appears to be so slight they don't even care. They see the benefits of sharing far outweighing the negatives.
• GDPR is large and very difficult to comply with. And although it only affects site visitors from Europe, most site owners are deploying GDPR controls system-wide for all visitors for fear of making a mistake while at the same time realizing that similar regulations will launch in other parts of the world.