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In this episode of #DataTalk, we welcome back Kathleen Peters, Chief Innovation Officer at Experian Decision Analytics, as we dive into Experian's annual Future of Fraud forecast. Kathleen gives us an in-depth look into the 2024 forecast, highlighting the role of generative AI in today's fraud landscape. She also walks us through the most prevalent types of fraud attacks and shares invaluable advice on how consumers and businesses can protect themselves against fraudsters.

Kathleen is Chief Innovation Officer for Experian\u2019s Decision Analytics business in North America. Kathleen and her team are continuously looking for new ways to solve customer challenges, by defining product strategies, new paths to market and investment priorities for Experian\u2019s decisioning, analytics and identity capabilities. Having lived and worked in Silicon Valley for nearly two decades amidst fast-paced innovation, leading-edge technology breakthroughs and business model disruption has influenced Kathleen\u2019s approach to strategy and business thinking at Experian. The last two years, Kathleen has been named a \u201cTop 100 Influencer in Identity\u201d by One World Identity (OWI), an exclusive list that annually recognizes influencers and leaders from across the globe, showcasing a who\u2019s who of people to know in the identity space.