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Content Is King E-A-T Formula
For a number of years now, Google has said that content is king.
\nGoogle has a formula for the content, they call it their E-A-T formula. It's an acronym for Expertise, Authority, Trust.
\nIf your content exhibits expertise and authority, and you get interaction with that content which exhibits trust, that's exactly what Google is looking for, to rank you in Google search.