Podcasts Technology CISO Series Podcast CISOs Dont Care About Your Funny Sales Pitch

CISOs Dont Care About Your Funny Sales Pitch

Published: June 13, 2018, 4 p.m.

Don\u2019t bother trying to craft a potentially clever, funny and adorable email that you hope will tickle a security practitioner; it\u2019s simply not going to work. When it comes to security pitches, practitioners just want the facts. While humor is appreciated, a cold email pitch is not the time to showcase your creative writing skills. As always, the show is hosted by me,\xa0David Spark\xa0(@dspark), founder,\xa0Spark Media Solutions\xa0 and\xa0Mike Johnson, CISO,\xa0Lyft. Our guest this week is\xa0Jeremiah Grossman\xa0(@jeremiahg), CEO,\xa0Bit Discovery. \xa0 On this week\u2019s CISO/Security Vendor Relationship podcast, You\u2019ll discover that InfoSec truism and:

  • 10-second security tip (do you have these security controls in place?).
  • The correct pronunciation of CISO (and whether anyone cares).
  • Consumers and activists issuing lawsuits in the name of GDPR and why that\u2019s a good thing for the future of GDPR.
  • The increasing cost of breaches.
  • A new method to get a security practitioner\u2019s time (Is the idea so crazy it will work? Or do we just need more crazy ideas?).
  • How a security vendor helped me this week.

\xa0 The written content for this podcast was first published on Security Boulevard.