Podcasts Business Investing Capital Allocators – Inside the Institutional Investment Industry Mike Mauze - Escape Velocity for CPG Brands at VMG Partners (First Meeting, EP.16)

Mike Mauze - Escape Velocity for CPG Brands at VMG Partners (First Meeting, EP.16)

Published: March 2, 2020, 10:30 a.m.

Mike Mauz\xe9 is the General Partner at VMG Partners, which is one of those little known, closed capacity private equity firms that a small number of top institutions have loyally invested with since its founding 15 years ago.\xa0 VMG manages $2 billion focused solely on building iconic consumer brands and has an astonishing record of delivering a 45% IRR to its LPs since inception.

Our conversation covers Mike\u2019s path from banking to private equity investing, VMG\u2019s thesis in the CPG space, its investment criteria, sourcing, work with portfolio companies, assessment of brands and exit strategy.\xa0 We then discuss the firm\u2019s decision-making process, how it built a business with a core group of loyal LPs, and the globalization of brands and work in China.

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