BROADCASTS.com

In this podcast, Bruno J. recounts his early career as a Mad Man in the ad business, led by his boss Chuck.

We learn that:

1. Chuck had established what was already a successful routine that included alcohol by the time I met him.
2. The ad culture back in the 70's was very male and focused on the intensity of work and of play, defined as drinking.
3. A young, ambitious man would adopt whatever he saw would help him succeed in fitting in, since belonging is such a powerful motive early in a career.
4. Although the good lessons I learned from Chuck carried me far in my career and accounted for some considerable success, the hard drinking lesson cost me dearly later on.