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Personal BrandingPersonal branding, raising your profile in a crowded marketplace where the almighty referral isn\u2019t as powerful as it used to be can feel disheartening.But today\u2019s guest, Liz Harr, is the co-author of The Expert Revolution which has tips and strategies for how you can reach a wider audience than you ever imagined and position yourself as a buyer\u2019s top-and sometimes only-choice.What You\u2019ll Discover About Personal Branding:* The power of authenticity in personal branding* The first step everyone needs to take that\u2019s essential to personal branding* How to make your thought leadership visible* The two things holding you back from more personal branding* How to be authentic and still be professional* Why your personal brand is about your audience, not you* And MUCH more.Guest: Liz Harr\xa0Elizabeth Harr is an accomplished entrepreneur and executive specializing in brand management and growth strategies for professional services firms.A managing partner at Hinge, she leads Hinge\u2019s client service team, helping businesses solve critical marketing and brand-related challenges. Prior to joining Hinge, Elizabeth co-founded a Microsoft solutions provider company and grew it into a thriving organization that became known for its expertise in Microsoft customer relationship management.Elizabeth has co-authored several books and reports published by the Hinge Research Institute.She holds a Master\u2019s degree in International Economics from Columbia University in New York and a B.A. from University of Missouri \u2013 Columbia. Elizabeth is a recognized Visible Expert\xae. She recently co-authored the Amazon bestselling book\xa0\xa0The Visible Expert Revolution: How to Turn Ordinary Experts into Thought Leaders, Rainmakers, and Industry Superstars.Related Resources:If you liked this interview, you might also enjoy our other\xa0Branding\xa0episodes.Contact Liz and connect with her on\xa0LinkedIn, and\xa0Twitter.Learn more about Liz\u2019s work at\xa0Hinge.Check out her latest book:\xa0The Visible Expert Revolution: How to Turn Ordinary Experts into Thought Leaders, Rainmakers, and Industry SuperstarsJoin, Rate and Review:Rating and reviewing the show helps us grow our audience and allows us to bring you more of the rich information you need to succeed from our high powered guests. Leave a review at