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New TV and The Rise of OTT
I had the pleasure to interview Kevin Bacon from Comcast Spotlight on the future of automotive video marketing. There are many new opportunities for auto dealers with data-driven linear video, premium video, and Over the Top (OTT) video offerings. If you have been having difficulty understanding the many OTT offerings on the market, I strongly encourage you to listen to this show. Kevin will also be speaking at the AAAS in November.