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Who\u2019s winning? Who\u2019s losing? And who\u2019s about to pop-off? Joining us for our annual \u201cBeauty Year in Review\u201d episode is Dulma Altan, the entrepreneurial creator whose \u201cTikTok Business School for Women\u201d content has everyone in the beauty biz taking notes. Whether she\u2019s \u2018splaining what private equity is using Kim Kardashian\u2019s empire as fodder, or schooling us on who makes for a successful C-Suite using a Vegas girl\u2019s trip as metaphor, Dulma\u2019s sharp take on the beauty industry makes her the perfect guest to weigh in on which brands slayed this year, and who better watch their back in the year ahead.

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Plus! Tune into Dulma\u2019s podcast, Due Diligence, where we\u2019re guests this week. We\u2019re\xa0 taking the lid off the whole Girl Boss trope with POVs on what that term means going forward, where beauty innovation is headed and how we\u2019ve managed to grow our own brand as magazine editors-turned-podcasters.

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In This Week\u2019s Episode You\u2019ll Discover:\xa0

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• Our hot takes on the year in headlines \u2013\xa0Hollywood\u2019s \u201cOzempedemic,\u201d Alessandro Michele\u2019s Gucci departure and\u2026 is this the next K18?
• The one beauty-adjacent story making international news that could change the course of history, and why we\u2019re inspired by creators like Elica Lebon to support United for Iran\n
• The biggest moments in TikTok this year like Bobbi Brown\u2019s epic clapback with Jones Road, Brownie Glazed Lips and why Mikayla Makeup has taken a break from the platform
• Dulma\u2019s expert take on which beauty brands she thinks have been winning and losing in 2022\xa0
• Stop everything. These are the beauty brands that Dulma would *personally* invest in right now

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Get social with us and let us know what you think of the episode! Find us on Instagram, Tiktok, Twitter. Join our private Facebook group, or give us a call and leave us a voicemail at 1-844-227-0302.\xa0

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For any products or links mentioned in this episode, check out our website.\xa0

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PROMO CODES: When you support our sponsors, you support the creation of Breaking Beauty Podcast!\xa0

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THE OUAI

Discover all the OUAIs to Share Joy this holiday season. Go to theouai.com and use code BEAUTY to get 15% off your entire purchase.\xa0

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EspressOh
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PAIR EYEWEAR

Get glasses as ever-changing as you are with Pair. Go to paireyewear.com today and support our show with code BEAUTY15 for 15% off your first purchase

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ORIGINS

Origins is the pioneering, nature-infused skincare brand with elevated gift sets that will surprise-and-delight everyone on your holiday shopping list. Get Origins gift sets today, available at Origins.com.

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MACY\u2019S

So for insights on how to make the latest trends work for you, find new ideas on some of your wardrobe basics, and even get gift inspo for your loved ones check out LiveStyle at macys.com/macyslive\xa0

*Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.*

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Hosts: Carlene Higgins and Jill Dunn

Theme song, used with permission: Cherry Bomb by Saya\u2028

Produced by Dear Media Studio

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