Getting Real

Published: Oct. 15, 2008, 2 a.m.

Jason Fried is the co-founder and President of 37signals, a privately-held Chicago-based company committed to building the best web-based tools possible with the least number of features necessary. 37signals\u2019 products include Basecamp, Highrise, Backpack, Campfire, Ta-da List, and Writeboard.