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On this episode Bella speaks with George Thomas,\xa0Inbound Marketing & Brand Strategist for The Sales Lion. \xa0George also specializes in training people on HubSpot.\n\nGeorge Thomas\n\nGeorge spent \xa015\xa0years working in a traditional marketing agency to design and build websites and \xa0other types of content. George then joined The Sales Lion where\xa0as\xa0an inbound designer and brand strategist. There his\xa0daily contributions include inbound strategy and design, HubSpot intensive training, speaking at conferences, content marketing, and social media marketing as well as business management and development.\n\nGeorge and Bella discuss branding. In particular, they talk about:\n\n \tHow to get started in video\n \tHow long videos should be\n \tHow often you should be putting out content\n \tHow to push your content in multiple formats\n \tChanging your thinking to being a production company first.